The producer of ‘the world’s most advanced change robe’, dryrobe has appointed outdoor swimmer Sophie Hellyer as a new brand ambassador of the company. The keen surfer and outdoor swimmer, Sophie will be working simultaneously with dryrobe as the company is committed to further improve its sustainable footprint.
Speaking about the association with dryrobe, Sophie Hellyer said, “I began cold water swimming regularly a few years ago, and I’ve used my dryrobe religiously since. It’s an absolute lifesaver, especially in the cold! Sustainability has become such a hot topic nowadays and I know dryrobe are huge advocates of looking after our planet. I’m excited to see how we can work together to be more environmentally friendly. The future of the dryrobe is looking green.”
While, Founder and Director, dryrobe, Gideon Bright said, “We’re all really excited to be working with Sophie. Not only does she share our passion for the ocean, but Sophie is keen to help us on our journey to make our products and processes more sustainable. The campaigning and community building that Sophie does is truly inspiring and we’re proud to have her on our team.”
