Summer is heating up, and Gigi Hadid is bringing the heat in Victoria’s Secret’s latest campaign. The supermodel, known for her striking beauty and impeccable style, is back with a splash, starring in the “Escape to Summer 2024” campaign alongside fellow muses Emily Ratajkowski, Paloma Elsesser, and Tina Kunakey.
In the campaign, photographed by Mikael Jansson, Hadid showcases a range of lingerie-style swimsuits and cover-ups from the seasonal collection. Drawing inspiration from ’90s and 2000s silhouettes, the collection features vibrant colors, risqué cuts, and textured fabrics, perfect for making a statement at the beach or by the pool.
From a one-piece with waist cutouts to a textured emerald green bikini, Hadid effortlessly flaunts her famous abs and flawless physique. Not stopping there, she brings fringe back into fashion with a push-up bikini top and bottoms layered under a macramé cover skirt, adding a bohemian flair to the beachwear.
But it’s not just the swimsuits that steal the show; Hadid’s hair is also a standout feature. Styled in voluminous golden blonde mermaid waves, her hair perfectly complements the beachside backdrop, adding to the campaign’s overall allure.
Joined by her fellow co-stars, Elsesser, Ratajkowski, and Kunakey, Hadid proves that summer style knows no bounds. Elsesser sizzles in a bright green two-piece, Ratajkowski turns up the heat in a strappy bandeau and high-waist bottom combo, while Kunakey exudes glam seaside vibes in a chain-link set.
And the excitement doesn’t end there. Victoria’s Secret is also introducing a limited-edition fragrance, Bombshell Escape eau de parfum, just in time for summer. With notes of guava, summer peony, and lush palms, the fragrance captures the essence of adventure, priced at $79.95.
As the temperatures rise, Victoria’s Secret’s summer collection promises to make a splash, offering the perfect blend of style, sensuality, and sophistication. With Gigi Hadid leading the way, it’s time to dive into summer in style.
