Rising country-pop artist Allison Asarch proudly announces the release of her empowering new single, “Better with Time,” now available on all streaming platforms! Co-written with Paige Ruderman and Casey McMillan, the song is an anthem of resilience and a tribute to the strength of women who thrive despite the odds.
“Better with Time” was inspired by a pivotal moment in Asarch’s career. At the age of 27, she faced rejection from a representative of a major management company who dismissed her potential, claiming, “Women don’t make it in country music after 29.” Two years later, a different scout from the same company offered a renewed opportunity, but Asarch declined, standing firm in her values.
“This industry changes daily, and if you still believe age is a factor in music, you’re dating yourself,” Asarch says. “I’ve been surrounded by so many badass women in this industry who truly get better with time. Writing this song with Casey and Paige felt natural. Once we had the idea, we ran with it and never looked back. This song is one of my favorites I’ve ever written, and I’m incredibly proud of it.”
As Asarch sings, “Like childhood homes, hand-me-down guitars / Vintage boots and classic cars / Might not be new, but they’re better used,” the song beautifully weaves nostalgia and growth into a powerful narrative. This anthem celebrates the belief that, just like these cherished objects, people too become richer, deeper, and more meaningful with time.
With its heartfelt lyrics, uplifting melody, and poignant message, “Better with Time” is poised to resonate with audiences, particularly women who have been underestimated or told their dreams had an expiration date.
About Allison Asarch
Allison Asarch is a Nashville-based singer-songwriter raised on powerhouse vocalists like Tina Turner, Shania Twain, and Freddie Mercury. While attending Otterbein University’s School of Music in Westerville, Ohio, she began cultivating her own unique sound, teaching herself to play guitar while taking piano lessons.
In 2018, Allison moved to Nashville, Tennessee, to chase her dreams. Heavily influenced by Taylor Swift, she blends country, pop, and jazz elements in her music. In September 2020, she released her first single, “Taylor Made,” and appeared on the Netflix Original show “Sing On!” where she took first place, winning over $42,000. She followed this success with her debut album, “Texas to Tennessee,” released in February 2022.
In late 2021, Allison began performing country music and classic rock hits with her band on Broadway, Nashville’s legendary strip of honky-tonks. Determined to forge her own path, she personally booked herself at venues across the country, performing in Texas, Georgia, Tennessee, Colorado, Florida, Ohio, Virginia, and North Carolina. In July 2023, she made her festival debut at Dusty Boots in Denver, CO.
Allison has garnered significant recognition in her career, including a nomination for “Rising Star” at the Josie Music Awards in 2022, held at the Grand Ole Opry, and she was nominated for “Modern Country Artist of the Year” and “Vocalist of the Year” at 2023’s ceremony.
As she prepares to release her sophomore album in 2025, she’s excited to get more music out into the world. “This album is filled with stories, memories, and relatable music that I feel many listeners and fans will truly love.”
Allison is dedicated to uplifting women in the industry. “I know there are wonderfully accomplished women who play instruments, sing backup vocals, produce, and create. I want to help shine a light on those women and organizations as best I can!”
For more information, visit www.allisonasarch.com and follow Allison on Instagram @allisonasarchofficial, Facebook, TikTok and Twitter @allisonasarch.
